Optimizing your website to search engines is to get higher rankings in the search result pages and precisely saying, ranking among the top 10. Usually everybody and you yourself as a searcher, wouldn't go beyond the first 10 results. So every webmaster is vying for the small space of the first page search result and desires to rank at number one.
Now you will know clearly that only right set of key words with less competition will help you to rank high and get more traffic.
keyword research is important to your business to bring TARGETED , HUNGRY and FREE traffic to your site
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