When looking for places to guest post, your main goal is to find sites relevant to your niche or industry. You are looking for blogs that fit the following criteria:
- The content is focused on your niche / industry.
- The audience of the blog will be interested in your industry.
- The blog has engaged readership (posts have been shared socially and commented upon).
- The blog owner is active on social media (so you know that they will be promoting your work on their site).