To get unbiased feedback,you need to see the page through the eyes of a real customer and not a marketing professional.
We will eye track your website or ads, via webcam with a real customer. Your homepage or ad will be shown to complete strangers in order to avoid bias through social desirability, marketing knowledge or psychological reactance.
This is a completely new and revolutionary technology in the eye tracking sector. With our state of the art deep learning algorithm we can calculate precisely where somebody is looking on his monitor.
Studies in the user’s environment (without the distraction of eye tracking glasses)
Fast results (heatmap + gazeplot)the next day
Eye tracking can be used for:
- ad placement
- conversion of visitors to customers
- design improvement
You will get
Shows you on which part of the image the user focuses the most. It will help you identify what distracts users or which areas are avoided by the eyes of your customer.
Shows you which order the user sees your content and and for how much attention is payed on the different elements of your website or ad.This will help you control the way your customers perceive your website or ad.
Real Eyetracking Data
Heatmap Gazeplot Opacitymap