I consider myself to be a sales psychologist and love writing copy that generates orders. I don't just sit down and start writing. I carefully study the market I write to and based on what I learn, I apply psychology to the words I write to elicit action.
I bring passion and conviction to my work and will bring that to your assignment if we decide to work together. Of course, I have to believe in your product before I will accept a project.
Having 20 years of broad experience in testing copy, offers, markets, products, and positioning on thousands of promotions gives me a distinct edge.
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