When you are asked, "What do you do?"...this is your opportunity to start building a relationship that will lead to sales or referrals. When you are asked this question, you should know your impeccable elevator speech COLD! It should *Wow* them into asking you more questions. When they ask you more questions, they are truly interested in what you do and it gives you more time to elaborate.
It's all about your elevator pitch (i.e. 30 second commercial).
*5 Seconds to a GREAT First Impression*
You want an impeccable elevator pitch!
Here are just some places you will use your elevator pitch when you own your own business or are in sales:
*OEM Sales Meeting
*Grocery Store/sporting event/school/gym/ etc (When you sell to the public - like Real Estate Agents, brokers, financial planners, direct sales, MLM, etc)
*In an elevator (that is where the "elevator pitch" came from!).
I look forward to working with you to bring you an impeccable Elevator Pitch!