I will set ad pricing rates for your media kit

L
leefrankl
L
leefrankl
Lee F

About this gig

I've built rate cards as an ad sales executive for two app developers, a major national publisher, a weekly newspaper, and several consulting clients. I will analyze your traffic, readership, content, competition, and ad sales history to build a custom rate card for your app, publication, newsletter, or podcast. You get the pricing, not the design. The optional follow-up includes a video call to discuss my findings and suggestions.

Get to know Lee F

Lee F

Ad Revenue and Sales Consultant

  • FromUnited States
  • Member sinceSep 2026
  • Languages

    English
I ran direct ad sales at a top gay dating app company for eight years, growing annual revenue from $75K to $4.8 million with advertisers that were primarily healthcare. Before that I was a senior physician recruiter, an independent media ad sales consultant, regional director for a national publisher, and general sales manager for an alt weekly. I work with apps, publications, newsletters, and podcasts on ad revenue: audits, rate cards and media kits, and direct sales strategy. I also build sales playbooks for small companies, and LGBTQ media plans for advertisers and agencies.