In the e-Book I have opened up the ideas bank we use at ThoughtSpot PR and Media Connections when working with clients to help you identify the stories and opportunities hiding in your business.
I have broken the ideas into eight categories with a brief introduction as to why stories from this category work when looking for Media Coverage.
- Being Part of the Community
- Events and Things You Do
- Key Dates and Making News from News
- Promoting your business and Products
- When Things Happen for You or Your Business
- Your Industry and Thought Leadership
- Your People
- Your Why and Your Story