Don't make that mistake!
You can't advertise effectively until you know who your market is and where they are located.
You also need to know who your competitors are and where they are located!
There is a vast wealth of information available on the web from Demographics to Psychographics. You don't have time to do all the research you need to do - so let me do it for you.
For a $5 gig, I'll give you a general consultation on your business niche, answering up to 5 questions you have on how market research is done and what resources I'll use.
For $15 more, I'll provide you with a thoroughly researched and detailed marketing plan for your proposed business idea.