Do you know that Africa's growing middle class are the target of media entrepreneurs?. This growing group of Africans want media which addresses their needs. Clever media people are stepping up to feed this trend.Do you KNOW that Africa is the 10th largest economy in the world. From Africa's 1 billion people, 900 million are classified as consumer economy. From this group, a third - approximately 300 million people - make modest sums by Western standards, about US $200 a month, & have spare cash for shopping. They are the population that is overlooked when attention is focused only on the very poor living on less than US $2 a day.
Because these group are very young and consumers of products, advertising
and services which are the lifeblood of private media - the opportunities are
plentiful. DO YOU KNOW YOUR BUSINESS CAN BENEFIT FROM ALL THESE?