I will design a strategic brand identity and brand style guide


About this gig
Your brand should make the right people understand, trust and remember your business before you explain it.
A beautiful logo cannot solve unclear positioning, weak communication or an inconsistent customer experience. That is why every project begins with clarity before design.
STARTING FROM SCRATCH?
Your Brand Foundation Assessment defines the audience, competitive landscape, positioning and perception your new business needs to create.
REBRANDING AN EXISTING BUSINESS?
Your Brand Clarity Audit reveals visual inconsistencies, positioning gaps and what should be preserved, refined or replaced.
THE SYSTEM
- Diagnose what the business needs to communicate.
- Direct the brand towards a clear and distinctive position.
- Design a cohesive identity that works across logos, colour, typography, iconography, stationery, social profiles and other customer touchpoints.
The result is not a collection of attractive files. It is a strategic identity system that helps customers recognise your value, trust your business and experience the same brand wherever they encounter it.
Bring the business, the ambition and the truth. We will turn them into a brand people understand.
Delivery style preference
Please inform the freelancer of any preferences or concerns regarding the use of AI tools in the completion and/or delivery of your order.
Get to know Adaramola S
Audit Led Brand Identity Specialist
- FromNigeria
- Member sinceAug 2021
- Avg. response time1 hour
- Last deliveryabout 1 hour
Languages
English
My Portfolio
FAQ
I am starting a new business without an existing brand. Can you help?
Yes. Your project will begin with a Brand Foundation Assessment covering your audience, competitors, positioning and intended perception. This creates the strategic direction needed to build your identity from scratch.
What happens if I already have a logo or existing brand?
I will assess what currently exists, identify consistency and positioning gaps, then determine what should be preserved, refined or replaced. You can receive a strategic refresh without discarding valuable brand recognition.
Is the brand audit a separate document?
The assessment is integrated into the identity process and guides every design decision. A detailed standalone business, website or brand audit is outside this gig’s standard scope and can be discussed separately.
What information do you need before starting?
You will complete a focused questionnaire covering your business, audience, competitors, goals, values, preferences and current brand challenges. Existing logos, websites, references and brand materials are also helpful.
Will I receive editable and print-ready files?
Yes. Final files are supplied according to your package and may include editable source files, vector formats, high-resolution PNGs, print-ready PDFs and web-ready assets for consistent use.
What counts as a brand application?
A brand application shows the identity working in a real customer touchpoint. Examples include a business card, letterhead, email signature, social profile, social cover, thank-you card or product tag, etc.
What does a revision include?
A revision refines the approved direction through reasonable changes to colour, typography, layout or design details. It does not include replacing the original brief or creating an entirely new direction after approval.
Can you guarantee that I will like the final identity?
Design is collaborative, so no honest specialist can guarantee a subjective reaction. What I guarantee is a structured process, strategic reasoning, clear communication and thoughtful design based on your business goals.
1 reviews for this Gig
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Rating Breakdown
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- Quality of delivery
- Value of delivery
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W wefire5

Canada
Excellent experience working with Adaramola. He understood the brief clearly, communicated professionally, and delivered a clean, well-executed brand identity that matched the direction I had in mind. I also appreciated the attention to detail and the additional brand presentation, which made the final...
$50
Price
1 day
Duration
Helpful?
1 reviews for this Gig
| (1) | ||
| (0) | ||
| (0) | ||
| (0) | ||
| (0) |
Rating Breakdown
- Seller communication level
- Quality of delivery
- Value of delivery
Sort By
W wefire5

Canada
Excellent experience working with Adaramola. He understood the brief clearly, communicated professionally, and delivered a clean, well-executed brand identity that matched the direction I had in mind. I also appreciated the attention to detail and the additional brand presentation, which made the final...
$50
Price
1 day
Duration
Helpful?

