Remember when your inbox was filled with spam from Rhodesia or miracle pills? That's over because Google and other email providers worked hard to help people receive only emails they actually wanted. Email marketing providers have since joined them in this battle and have been trying to make sure people only get emails they signed up for (opt-in).
The result is great for consumers and even better for the companies doing email marketing right. Because emails are increasingly seen as an extension of people's private lives, whatever content they get must be written in a natural way and not invasive. The times of hard selling and "AMAZING, BUY NOW!!" are gone. If you're reaching the right audience, all you have to do is be clear and enganging with your message. We can help you do that.
We work in a duo and most our careers were spent writing and designing leads-generating email campaigns. One of us is a linguist-turned-ad copywriter and the other a marketer with extra training in graphic design.
Basic gig includes:
- a subject line written according to guidelines
- natural-sounding and clear body copy up to 100 words