30-second radio spots tell a story---will your script make it one worth remembering?
"Why should I want to write effective scripts for 30-second radio spots?" Many consider 30-second radio spots the bread and butter of radio advertising. Most radio ads play for 30 seconds. Longer ads lose the listener's attention (or cause him or her to change the dial). If you can write an effective script for a 30-second radio spot, businesse will come knocking at your door. (not guaranteed)
Examples of my work here: https://soundcloud.com/thehouseofjojo/club-bar-demo-2009