Music Promotion

Music Promotion FAQs

• How do I get my music reviewed?

  There are several ways to get your music reviewed so you can sell more tracks. For example, you can upload it to YouTube, and do YouTube SEO to help the right people to find your music. You can also promote your music via marketing sites like Reverb Nation. Consider hiring an expert to find music industry influencers, so you can expand your reach. You can also share your music via social networks and ask fans to leave reviews.

• How can I increase my fanbase?

  Most of the digital marketing techniques that work for growing your business will also help you increase your fanbase as a musician. For example, you can set up a website for your music, and blog about new releases, and share updates via your email list and social media. You can also engage fans with contests and giveaways. And you can promote your music on discovery sites like NoiseTrade. YouTube is also a key channel to help increase your fanbase.

• What is the most effective marketing strategy for musicians?

  There are multiple marketing strategies musicians can use. These include setting up artist profiles on social media and on music promotion sites, and creating email newsletters for fans. You can create more interest by appearing on radio programs and podcasts, by reaching out to industry influencers, and by running free and paid social media marketing campaigns. Once you’ve tried a few strategies, you’ll soon see which ones are most effective for your music business, and can focus more on those.

• How can an independent artist find and grow his online audience?

  These days, many independent artists use digital marketing to grow their online audience. For this, it’s important to research your market to discover your ideal target audience. Once you know that, then you can easily tailor advertising and marketing campaigns to that audience. It’s also important to know where your core audience hangs out online, so you can promote yourself in the right locations. It’s usually better to focus on a few targeted channels than to try to do everything.

• What are the most influential music blogs today?

  There are several roundups of the most influential music blogs, but only a few blogs appear on every list. Music news and resource site Pitchfork consistently ranks among the top music blogs. Others on the list include Your EDM, Consequence of Sound, NPR, and Stereogum. Aside from the sites that cover a wide range of music, it’s also worth looking out for influential blogs in different music genres. That will allow you to promote your music to the right audience.

• What are the best music marketing hacks?

  There are several music marketing hacks you can try to make music promotion easier. For example, use content scheduling tools to provide regular updates for fans and followers. If you have fans who love your work, encourage them to promote you, which leave you more time to focus on music. And the biggest time saver of all is to hire digital marketing experts to handle your music promotion. They can help with video marketing, social media marketing, and more.