Featured ads are a great way of differentiating your ad from the rest in the specific subcategory you’re placing it in. Featured ads also remain above normal ads, which means users will view featured ads first. The goal behind it is to give more exposure to your ad and generate more leads that results in a faster sale.
Our numbers indicate that on average featured ads get 35 times more leads and 18 times more views on the site over normal ads.
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