So I market cool and unusual things for a living. This is a very individualized gig; I custom-tailor it to each and every person who buys it based on their specific needs.
Our Steampunk/Geek Facebook page has over 115,000 likes. If you send me an awesome geeky Halloween thing, I will strategize how to get the maximal effect from a tweet and a post, and then I will promote it on Twitter AND Facebook - both for the cost of one gig!
(Dragon image by the amazing Tom Brown - I had the honor of promoting "Li'l Eddie: Edgar Allan Poe for Kids", written by Micah Edwards, illustrated by Tom; heart sculpture by Della Morte and Co; miniature horror house by MicroFears.)