Zafar

Freelance Web Analytics & Google Ads PPC Specialist

Fiverr • Self-employed

Sep 2018 - Present • 7 yrs 8 mos

I work full-time as a Web Analytics and Google Ads professional, supporting businesses in accurately tracking, analyzing, and improving their digital marketing performance. I have completed over 800 projects for clients worldwide, including e-commerce stores, SaaS platforms, marketing agencies, and lead generation companies. My primary focus is on creating reliable tracking infrastructures and results-driven advertising strategies that allow businesses to scale with confidence using clean, trustworthy data. My core skill set includes: • Google Ads campaign creation, management, and optimization • PPC strategy development and performance scaling • Conversion tracking setup through Google Tag Manager • Google Analytics 4 configuration and e-commerce measurement • Enhanced conversions setup for Google Ads • Meta Pixel and Facebook Conversion API implementation • Server-side tracking solutions • Cross-domain and iframe tracking • Tracking setup for Shopify, WordPress, WooCommerce, and Webflow I help businesses gain a clear view of their customer journey, improve ad efficiency, and increase ROI through data-focused marketing decisions.