Adriana C

Appointment Setter & Lead Generation Specialist

Freelance • Self-employed

Dec 2022 - Present • 3 yrs 9 mos

Worked with businesses and agencies to identify potential customers, initiate outbound conversations, qualify prospects, and create consistent sales opportunities. My work involved building targeted lead lists, researching decision-makers, conducting cold calls and outreach, following up with prospects, handling initial objections, and booking qualified appointments for sales teams. Key responsibilities: Built targeted B2B prospect lists Conducted cold calling and outbound outreach Qualified leads based on client-specific criteria Booked appointments with qualified prospects Managed follow-up sequences Researched companies and decision-makers Created and optimized outreach scripts Updated CRM and lead-tracking records Monitored prospect responses and campaign activity Helped maintain a consistent sales pipeline