I will do custom watch product design for your own unique timepiece

What if your watch shouldn't be designed the way watches have always been designed?

Ressence asked why a watch still needed a traditional crown. URWERK questioned how time had to be displayed. Those ideas did more than make unusual looking watches they started by questioning something everyone else had already accepted. That is the thinking I bring to your watch.

Maybe the problem isn't that your idea needs more decoration. Maybe the case is too thick because the movement was treated as an afterthought. Maybe the crown is sitting where it always sits even though it interferes with the wrist. Maybe the dial is technically beautiful but says nothing about your brand. Or maybe you simply have a vision that doesn't fit inside the usual round-watch formula.

Instead of forcing the idea into an existing watch template, I help explore what the product should become starting with the reason it needs to exist, then finding the proportions, architecture and details that make that idea believable on the wrist.

Give me a sketch, a reference, a strange idea, or even a sentence describing the watch you've been imagining.

And I give you a watch that has a reason to look the way it does.