Aleksasv

RTB Technical Consultant

May 2026 - Present • 5 mos

Investigate complex client and platform problems across Private, Preferred, and Programmatic Guaranteed Deals, identifying root causes and providing the solution. Use SQL to analyze incoming DSP traffic and identify patterns behind delivery and performance issues. Trace bid requests and simulate bidding to diagnose non-delivery and underdelivery, translating technical findings into actionable recommendations. Work directly with Development and Product teams on new integrations, including requirements clarification, testing, troubleshooting, and validation. Collaborate cross-functionally to ensure technical issues and integration changes are understood, tested, and resolved effectively.

Senior Digital Media Specialist Ad Serving & DSP

Dec 2025 - May 2026 • 5 mos

Alongside the regular Digital Media Specialist responsibilities, as a Senior I was responsible for taking ownership for urgent tasks which required mobilizing Managed Service & Buy Side Support Teams, troubleshooting and resolving complex cases in a timely matter as well as being the go-to person for important client Campaign Management and suggestions.

Digital Media Specialist Ad Serving & DSP

Aug 2024 - Dec 2025 • 1 yr 4 mos

Managing and optimizing RTB, CTV and DOOH Campaigns with 50-500k Euro Budgets, ensuring delivery and optimizing for the desired Goals (CPA, CTR, ROI). Identified a manual trafficking bottleneck and designed and implemented an API-based automation solution that reduced campaign trafficking time from hours to minutes; subsequently became the team's subject-matter expert for trafficking automation. Investigated campaign delivery and performance issues using reporting and internal diagnostic tools, identifying root causes and recommending solutions to improve delivery and client outcomes. Consulting with Agencies, Publishers and Account Managers to identify optimization, automation, workflow change opportunities. Created and Managed DSP Support Team's Workflow for new Adform Flow Product Releases and ensuring all processes are followed and being the go-to person for any questions related to the Update.