Alina T
Senior PPC Manager
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Portfolio
Work experience
Senior PPC Manager
PropellerAds • Full-time
Mar 2022 - Oct 2022 • 7 mos
Managed $65K/month across Google and Meta Ads B2B portfolios for an EU-focused SaaS. Lifted CVR 38% through structured A/B testing, maintaining a steady Cost-Per-Registration (CPL) within the competitive $45–$60 range. Grew ROI 21% by restructuring account architecture and deploying AI-driven Smart Bidding frameworks to maximize total capital efficiency.
Middle PPC manager
Together Digital • Full-time
Jan 2019 - Feb 2022 • 3 yrs 1 mo
Scaled paid search portfolio from $30K to $250K+/month across EU and Asian lead generation verticals within 3 years. Optimized campaigns to cut cost-per-registration by 47% ($2.80 → $1.48), significantly maximizing budget efficiency. Boosted portfolio ROAS/ROI while managing $250K+ in monthly spend.