Aman

Amazon Ad Specialist

Quickads • Full-time

Oct 2024 - Present • 2 yrs

Amazon Ads specialist supporting brands across Amazon. Core focus is Amazon PPC: campaign structure, bid and budget optimization, search term mining, and root-cause diagnostics (inventory gaps, Buy Box loss, listing issues) rather than surface-level bid changes. Selected results from audits and managed accounts: - US account spending $25-30K/month: TACOS improved from 14.1% to 11.4% while cutting ad spend 13.5%, with revenue up 7.7% month over month. - Automobile gadgets account ($2.4-2.5M monthly revenue, $22-25K ad spend): brought TACOS down to ~10% through structural account fixes. - Multiple audits across categories (trimmers/shavers, lighting, batteries, $25-30K monthly spend each) identifying wasted spend and targeting inefficiencies. - Quick-commerce accounts (Instamart, Blinkit): achieved 7-8x ROAS. - Currently manage Amazon and quick-commerce ads for an active US retainer client, including weekly strategy calls and ongoing listing/return issue resolution.

Senior Ecommerce Executive

LABEL S4U • Full-time

Jul 2023 - Sep 2025 • 2 yrs 2 mos

Managed marketplace advertising campaigns with budgets up to ₹10 lakh, gaining hands-on experience in campaign setup, keyword targeting, bid optimization, budget allocation, and performance analysis across ROAS, ACOS, CTR, and conversions.