a
andja_pavlovic

Andjelija

@andja_pavlovic

SEO Content Writer Psychology, Addiction Treatment, Career Content

Serbia
Serbian, English, Italian
About me
I’m an SEO Content Writer with over five years of experience and a background in applied linguistics. My core niches are psychology, mental health, addiction treatment, and career development, and I also have experience writing for SaaS projects. I help brands turn complex and sensitive topics into accurate, reader-friendly, and search-optimized content. My work includes blog posts, guides, reviews, and SEO landing pages, supported by strong research and on-page SEO. I enjoy long-term collaborations with teams that value thoughtful, high-quality content that makes a difference.... Read more

Skills

a
andja_pavlovic
Andjelija
Offline • 
Average response time: 27 hours

See my services

SEO Writing
I will write SEO blog posts on psychology, addiction treatment, and career topics
From$10 / projectMore details
Website Content
I will write an SEO landing page for your brand
From$15 / projectMore details

Work experience

Company

Full-time • 2 yrs 3 mos

SEO Content Writer (Psychology, SaaS, Career Development)

Mar 2024 - Mar 2025 • 1 yr

• Produced 20+ long-form articles and landing pages per month for clients in psychology, career development, addiction treatment, interior design, sustainable energy, and SaaS. • Worked from detailed content briefs, turning structured outlines into well-organized, in-depth articles aligned with client tone and search intent. • Applied on-page SEO to every piece: keyword usage, internal/external links, CTAs, and optimized meta titles and meta descriptions to support organic visibility and click-through rates. • Selected and inserted relevant images (primarily from Unsplash and Pexels), ensuring visual cohesion with articles and including photo credits when needed. • Used Yoast SEO and Hemingway to refine readability and flow, maintaining clear and accessible content across multiple niches.

HARO & Editorial Content Writer

Aug 2023 - Mar 2024 • 7 mos

• Delivered 40–60 HARO responses and short editorial pieces per month on HR, lifestyle, and workplace topics. • Adapted tone (expert, conversational, or corporate) to match publication style and client positioning.

Content Writer (Casino & Social Media)

Apr 2021 - Dec 2021 • 8 mos

• Wrote 20+ casino-related articles and reviews per month, including slot reviews, casino reviews, and how-to guides based on client needs and research. • Implemented on-page SEO basics: keyword integration, CTAs, and meta titles and descriptions. • Managed Instagram and Facebook posting schedules, publishing client-provided content with short promotional captions and CTAs (3–4 posts per week), and tracked basic performance (reach, impressions, and engagement) to help the team understand which post types resonated best.