
Angela L
Gen X UGC Creator Who Makes Brands Feel Human
Skills

See my services

Work experience
Director, Video Content & Social Media
Alzheimer's Los Angeles • Full-time
Oct 2016 - Apr 2026 • 9 yrs 6 mos
• Created and produced 150+ high-engagement short-form videos and branded web series from the ground up, managing end-to-end content production from initial concept through final publication. Content earned 1 million+ online video views, multiple diversity and outreach awards, and is now used as an education tool worldwide. • Developed and executed a comprehensive channel-specific content strategy and editorial calendar across social platforms, directly resulting in 384% Facebook growth, 18,880% Instagram growth, and $10k+ in annual fundraising while maintaining consistent brand voice and community engagement. • Transformed raw social listening data and monthly analytics into actionable creative insights, driving continuous improvement in content performance and audience engagement: 15% average engagement on Facebook, 8% on Instagram. • Produced multilingual and bilingual content using research, expert interviews, AI tools, and localization strategies, successfully meeting diverse community needs and broadening audience accessibility. • Managed multi-stream budgets across video and social initiatives, ensuring compliance with grant requirements while maximizing ROI.
Deliverables Coordinator, Logger
Productions • Full-time
Apr 2010 - Jun 2016 • 6 yrs 2 mos
• Deliverables Coordinator (Storage Wars, Barry'd Treasure): Managed high-stakes legal and clearance workflows ensuring rigorous chain of title compliance and broadcast-ready rights. • Logger (Deadliest Catch Emmy Winner, Storage Wars, Pitch Men, Bering Sea Gold, Ax Men): Supported narrative development by identifying high-impact story beats and streamlining post-production workflows for editors.