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anish__mathur

Anish M

@anish__mathur

Senior Account Associate Google Ads

India
English, Hindi
About me
I am a results-driven Google Ads and Performance Marketing professional experienced in managing enterprise advertiser portfolios and optimizing paid media campaigns. I specialize in data-driven decision making using SQL and BI tools to improve business outcomes, having successfully improved conversion rates by 40% and ROI by 8% for my clients.... Read more

Skills

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anish__mathur
Anish M
Offline • 
Average response time: 3 hours

See my services

Setup & Strategy Consultation
I will audit and optimize the google ad campaigns

Work experience

WNS_Global Services

Senior Google Ads Associate

WNS Global Services • Full-time

Feb 2024 - Present • 2 yrs 8 mos

I'm a performance marketing professional specializing in Google Ads campaign optimization, PPC strategy, lead generation, and marketing analytics. I helped various business verticals evaluate campaign performance, identify opportunities to improve efficiency, and make data-driven advertising decisions. My experience includes managing advertiser portfolios, analyzing CTR, CPA, conversions and ROAS, conducting keyword research, and developing campaign optimization recommendations. I also work with Excel, Looker Studio, Power BI, and Tableau for performance reporting and insights. My focus is on clear communication, practical recommendations, transparent reporting, and solutions aligned with your business goals.