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anludea

Andrea Lucia

@anludea

Digital Growth and UX Specialist

Peru
English, Spanish
About me
Hi! I’m Andrea, a Digital Growth and UX Specialist with experience in digital products, banking, branding, and performance-driven strategies. I help businesses improve customer journeys, onboarding experiences, conversion opportunities, and digital engagement through strategic and user-centered thinking. My background includes UX flows, digital campaigns, analytics, branding, SEO, paid media, and growth initiatives focused on improving user experience and business results.... Read more

Skills

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anludea
Andrea Lucia
Offline • 

See my services

Conversion Rate Optimization (CRO)
I will review and improve your app or website user experience
From$20 / projectMore details

Work experience

BBVA_en Perú

Senior Digital Growth Specialist

BBVA en Perú • Full-time

Jun 2024 - Present • 1 yr 11 mos

Worked on digital growth initiatives focused on customer acquisition, onboarding optimization, user experience, branding, and conversion improvement for digital banking products. Experienced in UX flows, analytics, digital campaigns, CRM strategies, owned channels, and performance-driven initiatives aimed at improving engagement and business results.