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People and Operations for Owner Run Trade Companies
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Director of Sales & Marketing
Renu • Full-time
Sep 2024 - Aug 2026 • 1 yr 11 mos
Designed and launched a structured onboarding, scripting, and KPI framework for a 40-person sales organization. Coached 40+ reps through weekly one-on-one and group sessions, turning commission and pipeline data into personal development plans. Generated $3M+ in annual revenue through high-ticket, in-home consultative sales while leading recruiting and training. Owned pipeline strategy, CRM adoption, and sales forecasting.