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Ares Li
@arescjnb
Performance Marketing Specialist China Market Ads Douyin and Xiaohongshu Growt
China
Chinese, English
About me
Hi, I'm Ares, a Performance Marketing Specialist focused on China digital advertising and customer acquisition.
I help businesses grow in the Chinese market through data-driven advertising strategies across Douyin (TikTok China), Xiaohongshu, Baidu, and Tencent Ads.
My expertise includes campaign setup, audience targeting, budget optimization, creative testing, and performance analysis. I have experience managing advertising campaigns in education, rental, healthcare, and consumer industries, helping businesses improve ROI, reduce acquisition costs, and generate quality leads.
Skills
Ares Li
Offline •
Average response time: 1 hour
See my services
SEO Strategy
I will manage and optimize douyin tiktok ads for your business
Work experience
Performance Marketing Specialist
TikTok • Full-time
May 2025 - Present • 1 yr 3 mos
Managed and optimized multi-channel advertising campaigns across Douyin (TikTok China), Xiaohongshu, Baidu Ads, Tencent Ads, and other Chinese digital platforms. Responsible for campaign setup, audience targeting, bidding strategies, budget management, creative optimization, and performance analysis. Managed monthly advertising budgets of 60K+ RMB and generated 750+ qualified leads monthly. Improved ROI and reduced customer acquisition costs through data-driven optimization.
