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ashley_velaa

Ashley Vela

@ashley_velaa

Influencer Marketing girly turned UGC Creator

United States
Spanish
About me
Hi, I'm Ashley -a professional UGC creator (+ new mom) w/ an insider background in influencer marketing. My expertise comes from managing campaigns at top beauty and fashion brands where I worked closely w/ creators, products and brand teams to bring content to life. Through my corp roles, I gained hands-on experience creating content with products, collaborating cross functionally w/ multiple teams and understanding what brands truly look for in high performing UGC. This perspective allows me to create authentic and strategic content that aligns w/ brand goals. I truly love what I do! ... Read more

Skills

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ashley_velaa
Ashley Vela
Offline • 
Average response time: 67 hours

See my services

Human UGC
I will create beauty ugc videos from a new moms perspective
From$75 / projectMore details
Human UGC
I will create lifestyle ugc content for beauty, baby and mom brands
From$50 / projectMore details

Work experience

Influencer Marketing Associate

OLAPLEX • Full-time

Mar 2020 - Oct 2025 • 5 yrs 7 mos

- Develop and execute influencer marketing strategies including: event ideation, influencer partnerships, seeding proposals and guidelines, influencer and VIP mailer proposals along with affiliate outreach. - Identify, cultivate, and maintain meaningful relationships with a broad spectrum of influencers, celebrities, beauty editors, managers, and agents. -Creator content strategies that supports both paid media and organic channels.

PrettyLittleThing

Influencer Executive

PrettyLittleThing • Full-time

Jan 2017 - Aug 2020 • 3 yrs 7 mos

Developed and executed influencer marketing strategies and creative campaigns. Managed budget and contract negotiation with talent agents ensuring alignment on timeline and deliverables. Identified product for content creation, influencer marketing photo shoots, appearances, red carpets