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ashrai17

Ashrai Jha

@ashrai17

Product Designer

United States
English, Hindi
About me
I'm a Product Designer with 4+ years of experience creating intuitive web, mobile, TV, SaaS, and AI-powered products. I've designed for millions of users at FOX Sports and FOX Nation, specializing in UX strategy, wireframes, high-fidelity UI, prototypes, and design systems. I help startups and businesses transform complex ideas into user-friendly experiences that drive engagement. Whether you need an MVP, product redesign, dashboard, or AI interface, I'll deliver polished, developer-ready designs in Figma.... Read more

Skills

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ashrai17
Ashrai Jha
Offline • 

See my services

UX Design
I will design a modern saas, ai, or web app UI in figma
From$500 / projectMore details

Work experience

FOX_Sports

Lead Product Designer

FOX Sports • Full-time

Aug 2023 - Apr 2026 • 2 yrs 8 mos

Owned end-to-end product design for live content experiences across NFL, MLB, and FIFA World Cup 2026 on mobile, CTV, and desktop, driving a 40% increase in user engagement through iterative testing with 50+ users. Designed real-time match tracking features, shot charts, momentum visualizations, lineup views, and live stats modules, including motion design and microinteractions, serving millions of users across all platforms. Redesigned the FOX Nation Live Electronic Programme Guide across web, mobile, and living room devices, boosting engagement by 20% and lifting content discovery by 30% via WCAG 2.1-informed, accessibility focused design. Established a scalable design system with token-based components and reusable assets, reducing handoff friction and improving team coding efficiency by 20%. Collaborated cross-functionally with engineers, product managers, and stakeholders in an agile environment, communicating design decisions through inventive storytelling and clear design rationale, aligning work to product KPIs, and delivering production-ready designs on tight event-driven timelines. Designed and launched an AI-powered sports assistant enabling real-time game insights via text and voice interactions, increasing feature engagement by 40% and improving user session retention during live events