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ativirz

Rahul G

@ativirz

Performance Marketing Leader

India
English
About me
I am a Performance Marketing Leader with 16+ years of experience driving user acquisition and revenue growth. I am an expert in managing ad budgets and optimizing full-funnel growth. I have a proven ability to deliver high ROAS and scale revenue across India, US, and SEA markets.... Read more

Skills

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ativirz
Rahul G
Offline • 

See my services

Paid Social Media
I will setup and manage high performance meta advertising campaigns

Work experience

Craftsvilla

Digital Marketing Manager

Craftsvilla • Full-time

Jan 2012 - Jan 20153 yrs

Managed ₹5Cr–₹8Cr monthly ad spend across paid channels. Scaled revenue contribution from digital channels by 2.5X in 3 years. Improved CAC efficiency by 25%+ through funnel & audience optimization. Led SEO, affiliate & marketplace growth strategies. Built performance campaigns targeting Tier 2 & Tier 3 audiences.