I will audit ga4 ecommerce tracking and your purchase funnel
Analytics engineer, GA4, GTM and CRM integrations
Level 2
Has met high performance criteria and has a proven track record for meeting client expectations.
About this Gig
I review your GA4 ecommerce tracking so you can see which purchase and funnel data can be used, and which needs repair.
This audit covers one store and up to 5 events, such as view_item, add_to_cart, begin_checkout, add_payment_info and purchase. I check event firing, duplicate purchases, transaction IDs, currency, value and item data where available.
I compare the implementation with the checkout journey and review relevant GTM tags and consent behaviour. You receive findings with evidence, a prioritised repair plan and one funnel improvement recommendation. Two revisions cover corrections or clarification of the audit.
I work with WordPress/WooCommerce and custom websites. Send your store URL, platform and the reporting problem before ordering so I can confirm access and compatibility.
This is an audit, not a tracking rebuild. Implementation, custom data-layer development, multiple stores, server-side hosting and paid tools are quoted separately. Store totals and GA4 revenue may differ because of consent, attribution and processing; I explain the differences found rather than promise a perfect match.
Technology:
Google Analytics
•
Google Data Studio
•
Google Sheets
Analysis type:
Diagnostic analysis
Programming language:
Python
•
JavaScript
