Bami Automation

Email Marketing Automation Expert

Digital Marketing • Freelance

Jan 2025 - Present • 1 yr 5 mos

As an Email Marketing Automation Expert, I help eCommerce brands, startups, and online businesses improve customer engagement, retention, and sales through strategic email marketing systems. I specialize in building automated workflows, creating high-converting email campaigns, and optimizing customer journeys to increase conversions and long-term business growth. Over the years, I have worked with different online businesses to create professional email marketing strategies tailored to their goals and target audience. My work focuses on helping brands recover abandoned carts, increase repeat purchases, nurture leads, and maintain strong customer relationships through effective communication. My responsibilities and achievements include: • Creating automated email flows such as welcome series, abandoned cart, browse abandonment, post-purchase, win-back, and lead nurturing sequences. • Designing and managing promotional email campaigns, newsletters, and product launch emails. • Setting up and optimizing email marketing platforms including Klaviyo, Mailchimp, Shopify Email, Brevo, and other CRM systems. • Writing persuasive email copy that improves open rates, click-through rates, and customer engagement. • Segmenting email lists based on customer behavior, interests, and purchase history for better targeting and personalization. • Analyzing campaign performance and implementing strategies to improve conversions and ROI. • Helping online stores build stronger relationships with customers through consistent and value-driven communication. • Supporting brands with sales funnel optimization and retention marketing strategies. I am passionate about helping businesses grow through smart automation and effective email marketing strategies. My goal is always to deliver quality work, clear communication, and measurable results that help clients scale their businesses successfully.