Stephen TA

Social Media & Content Marketing Specialist

Digital Extremes • Full-time

May 2022 - Present • 4 yrs 5 mos

Managed social media presence across platforms, ensuring consistent brand messaging and enhancing audience connection. • Crafted engaging captions and marketing copy for branded visual content, driving audience interaction and brand recognition. • Planned and scheduled social media content calendars to maintain publishing consistency. • Collaborated with graphic designers to create high-performing social media campaigns. • Supported digital marketing initiatives that enhanced brand awareness and online visibility. • Monitored audience engagement and optimized content strategies based on performance metrics, improving overall content effectiveness.

Social Media Manager and Graphics Designer

Enchanto • Part-time

Oct 2021 - Present • 5 yrs

• Identified optimal social media platforms to enhance audience engagement. Utilized product photos, engaging text, and store logos to maximize brand visibility. • Ensured brand consistency across all design elements to strengthen recognition. • Designed graphics that effectively promoted contests, increasing participant interest.

Digital Marketing & Brand Manager

Amazon • Freelance

Apr 2019 - Present • 7 yrs 6 mos

• Developed and executed content marketing campaigns for new releases, including 'Triple Puck Player' and 'Alien Embrace.' • Designed promotional graphics, social media banners, and marketing materials using Canva and Adobe Creative Suite. • Wrote engaging marketing copy to enhance reader interaction and boost book visibility. • Planned and managed social media content calendars to ensure consistent online presence. • Created branded campaigns for book launches, seasonal promotions, and reader engagement activities. • Monitored campaign performance to optimize content strategies based on audience engagement metrics. • Boosted Facebook engagement significantly through targeted content and interactive posts. while growing follower count to over 2,400.