
Ayush Arora
Rank Higher on Google and Increase Organic Traffic
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Portfolio
Work experience
Upwork
Freelance • 1 yr 3 mos
Local SEO + GMB + Map Pack: 283K Impressions in 6 Months for UK Brand
Mar 2026 - Present • 5 mos
My role. Local SEO Specialist — GMB & Google Maps Project description. Local/service businesses struggling with Google Maps visibility. Execution-first Local SEO: full Google My Business (GMB) optimization, NAP consistency, 40+ local citations, review strategy, and 10+ location landing pages with LocalBusiness schema targeting 'near me' and city-level intent. White-hat manual-outreach link building for local authority, plus Maps-focused SEO audits to clear ranking blockers. Results: strong impression growth (a UK supplier hit 283K impressions in 6 months), Map Pack entries, PAA appearances, and rising inbound calls. Transparent GSC/GA4 reporting. Skills and deliverables Local SEO Google My Business Optimization SEO Audit Local Citation Off-Page SEO
B2B Technical & AEO/GEO SEO: 6.3M Impressions, Position 10.8
Mar 2026 - Present • 5 mos
My role. Technical & Content SEO Lead (AEO/GEO, International SEO) Project description. B2B energy/petroleum trade publication competing against larger global media. I consolidated 200+ duplicate tag pages, resolved 300+ orphaned pages, implemented hreflang + NewsArticle/Article schema, and improved Core Web Vitals. Built topical authority hubs and AEO 'Key Takeaways' answer formats with structured data for GEO and AI citation. Results: 6.3M impressions and 33K clicks in 6 months, average position 10.8 (top of page 1), AI Overview citations for market queries, +46% YoY active users, and Google News inclusion. URL: fuelsandlubes.com
Full-Funnel SEO + AEO: 18→149 Orders/Month & AI Overview Wins (Health)
Mar 2026 - Present • 5 mos
My role. SEO & AI Search Specialist (AEO, Technical SEO & On-Page SEO) Project description. US health/YMYL platform stuck on page 2-3 with low conversions. I ran a full-funnel program: Technical SEO (fixed 47 broken internal links, 12 redirect chains, Core Web Vitals LCP 4.1s→2.3s), an on-page revamp with E-E-A-T signals, 230+ white-hat backlinks via manual outreach, and AEO — answer blocks + FAQ schema that earned Google AI Overview placements for high-volume queries. Results: purchase events grew from 18 to 149 a month (+728%) in three months, average position improved from ~35 to ~15, and 656K impressions confirmed sustained, growing visibility. URL: https://myesatherapist.com/
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surinderpal01

India
Great experience working with him. He did a complete Google Business Profile optimization and improved my local SEO significantly. He explained everything clearly, fixed important issues, and helped my business visibility on Google Maps. I’ve already started seeing better reach and engagement. Very...
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