
Sharmin
Level 1
Digital Marketing and SEO Expert
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Work experience
Digital Marketing Executive
MUNSHE IT • Full-time
May 2024 - Jun 2024 • 1 mo
Planned and executed multi-channel digital marketing campaigns across Facebook Ads, Google Ads (Search, Display, Performance Max), YouTube Ads, and Instagram Ads to drive conversions and brand growth. Specialized in B2B lead generation, finding and qualifying high-quality prospects for clients across multiple industries. Used LinkedIn Sales Navigator, Apollo.io, ZoomInfo, and other premium tools to collect accurate business data, including decision-makers’ emails and contact details. Conducted detailed research based on industry, job title, company size, and location to build targeted B2B lead lists. Executed cold outreach strategies using email marketing, drip campaigns, and personalized messages to increase response rates. Set up tracking and measurement systems such as Facebook Pixel, Google Tag Manager (GTM), Google Analytics, and conversion tracking to monitor campaign performance. Performed keyword research, A/B testing, retargeting, and audience segmentation to optimize ad campaigns and reduce cost per lead (CPL). Managed and optimized landing pages and lead funnels to improve conversion rates. Analyzed campaign data and key metrics (CTR, CPC, CPA, ROAS, and lead quality) to make data-driven decisions. Collaborated with sales and creative teams to develop marketing funnels and compelling ad creatives. Delivered weekly/monthly performance reports with insights and recommendations for business growth.
36 Reviews
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Rating Breakdown
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maliagarcia
Repeat Client

Kuwait
After seeing how Sharmin was able to produce exactly what I needed while also offering valuable suggestions, I have decided to continue working with her on an additional project. Her expertise has proven to be well worth the investment.
Seller's Response

maliagarcia
Repeat Client

Kuwait
Excellent work and very professional service. The seller cleaned up my Excel sheet and completed detailed data entry for a list of 200 companies. The project included researching source websites, supplier registration sites, and points of contact for at least 58 of the companies on the list. The information...
pinpointcal
Repeat Client

United Kingdom
Great work from Sharmin, a fairly complex and tailored requirement of data collection and she nailed it. Really understood the brief and executed perfectly. Will be using Sharmin going forward without hesitation.
Seller's Response

rokpoet

Australia

anthonyclendinn

United Kingdom
