b
beckyyy329

Becky C

@beckyyy329

Freelance Writer Editor MKTer

China
Chinese, English
About me
I'm a bilingual editor and marketer. I bring 7 years of marketing & branding experience at a leading multinational, plus 10+ years of writing and editing on the side. Now I'm a full-time freelancer. Marketing & Branding: I've led digital marketing, brand management, and sports marketing projects for the Chinese market—from hands-on content creation to brand storytelling. Writing & Editing: With a BA in Chinese Language & Literature, I've edited a published children's book, written 150+ WeChat articles, and published 150k+ words of fiction. I offer article writing and QA reviews.... Read more

Skills

b
beckyyy329
Becky C
Offline • 
Average response time: 1 hour

See my services

Localization
I will help you localize your content for chinese audiences
Promotional Articles
I will write and proofread any content in chinese

Portfolio

Work experience

DHL_Express

Marketing Manager

DHL Express • Full-time

May 2018 - Mar 20267 yrs 10 mos

1.Led brand storytelling for the CBA League sponsorship, crafting integrated marketing copy, campaign messaging, and VIP hospitality experiences that engaged Chinese sports audiences and strengthened brand affinity. 2.Localized global sponsorship campaigns for the Chinese market—including Manchester United, F1/Formula E, and ESL One esports—adapting global narratives into culturally resonant Chinese copy, promotional content, and offline event storytelling. 3.Produced campaign content and managed on-site communication materials for the China International Import Expo (CIIE) and other cross-industry brand marketing initiatives, ensuring consistent brand messaging.