
Momodu.A
Lead Generation, Cold Email Automation Expert
Skills

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Portfolio
Work experience
Apollo.io Consultant & Outreach Automation Specialist
Fintech • Freelance
Mar 2026 - Present • 4 mos
Provided Apollo.io consulting services focused on outreach automation, sales engagement optimization, and performance reporting. Worked directly with clients to organize and improve outbound sales processes while ensuring efficient campaign management and visibility. Key Achievements: Built and optimized 8+ Apollo.io outreach sequences. Created custom dashboards to monitor active campaigns and messaging. Configured outreach tracking for emails sent, reply rates, meetings booked, and opportunities generated. Improved lead engagement workflows and sequence organization. Streamlined Apollo.io account setup and automation processes. Delivered ongoing support, daily progress updates, and strategic recommendations. Enhanced reporting and analytics for better sales decision-making. Successfully completed project deliverables within the agreed timeline.
Cold Email Specialist
Upwork • Freelance
Mar 2026 - Present • 4 mos
Managed end to end cold email outreach campaigns using Instantly.ai to generate qualified leads and support customer acquisition efforts. Responsibilities included importing and organizing lead databases, creating audience segments, writing personalized email copy, setting up automated email sequences, optimizing deliverability, and monitoring campaign performance. Configured multiple email accounts, developed targeted outreach strategies, implemented follow-up automation, and analyzed key metrics such as open rates, reply rates, and positive response rates. Regularly optimized campaigns through testing and performance improvements to maximize engagement and conversion opportunities. Key Achievements: Built and launched fully automated cold email campaigns in Instantly.ai. Imported, cleaned, and segmented prospect databases. Created personalized outreach and follow-up email sequences. Improved email engagement through deliverability optimization. Tracked and reported campaign performance using analytics dashboards. Generated qualified leads and increased client outreach efficiency through automation.
Cold Email Setup Specialist
Dentist in Clarksburg MD | Emergency, Sedation & Implant • Freelance
Feb 2026 - Present • 5 mos
Designed and implemented a complete cold email outreach system using Apollo.io and Instantly.ai for a boutique dental laboratory targeting local dentists. Built verified lead lists, organized prospect segmentation, configured sending accounts, domains, DNS records (SPF, DKIM, and DMARC), email sequences, campaign automation, inbox rotation, and deliverability settings. Created performance dashboards, tracking, and reporting while ensuring a scalable workflow that allows the client's team to manage daily outreach efficiently. Provided documentation and best practices to maintain strong inbox placement, increase reply rates, and support long-term lead generation.