b
bleucheezyc

Kayla L

@bleucheezyc

Brand, Social Media Strategist, Marketing, Content and Data Solutions

United States
About me
7+ years in brand strategy, social media, and content marketing — working with everyone from startups to Fortune 500s like American Honda and Clover Health. I work at the intersection of creativity and data: building social strategies, writing copy that converts, and turning raw data into clean deliverables. Through Snow Digital Group, I offer content creation, email sequences, SEO copy, social media management, and data organization. Strategic vision. Hands-on execution. Let's move the needle.... Read more

Skills

b
bleucheezyc
Kayla L
Offline • 

See my services

Convert to Another File
I will take your PDF and convert it to excel
Data Cleaning
I will organize, deduplicate, and standardize messy data with spreadsheet cleanup

Work experience

Honda_Motor Co.,

Corporate Social Media Consultant

Honda Motor Co., • Freelance

Oct 2021 - Mar 20225 mos

Performed in-depth competitor analysis of automotive talent acquisition efforts utilizing social platforms such as LinkedIn, Glassdoor, and Indeed. Liaised with HR and Social team to better understand talent acquisition needs and recommend appropriate solutions that aligned with corporate objectives and best social media practices. Collaborated with social team and creative vendors to develop and provide feedback on social media concepts and campaigns.

Clover_Health

Behavioral Science Communications Partner

Clover Health • Freelance

Feb 2020 - Feb 20200 mos

Working at the cross-function of behavioral science, data analytics, and market research to understand consumer behavior & identify customer insights. Using communication and technology to enable Clover Health Medicare Advantage members to make better lifestyle decisions. Participated in simultaneous pilots to test and validate communication strategies designed to introduce Clover Health Medicare Advantage members to medical providers who put their quality of care first.