
Braken
Cannabis, RUO Peptide and DTC Supplement Brand Compliance Growth Specialist
Skills

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Work experience
DTC Ecommerce Development & Conversion Specialist
Furbabeez Pet Boutique • Self-employed
Dec 2025 - Present • 8 mos
My responsibilities included Shopify setup, store customization, product presentation improvements, conversion-focused design decisions, and creating a smoother customer journey. I focused on building an ecommerce foundation that supports growth through better user experience, optimized pages, and strategic improvements. The project involved applying DTC ecommerce principles including trust optimization, mobile-first design, product page improvements, and conversion-focused layouts designed to increase customer engagement.
Regulated Ecommerce Website & Branding Specialist
Labs • Freelance
Dec 2025 - Present • 8 mos
My work focused on building a research peptide website with a strong brand foundation, conversion-focused layouts, clear product presentation, and compliance-conscious website structure. I helped create digital experiences that communicate professionalism while supporting customer confidence in a highly regulated industry. The project included website development, branding direction, user experience improvements, trust-building sections, and marketing-focused recommendations to help the brand establish a stronger online presence.