
Callum Pierce
Print Ready Signage Design for Shops and Local Businesses
Skills

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Work experience
Personal portfolio project
Self-employed • 2 mos
Event Roll Up Banner and Yard Sign Set
Oct 2026 - Present • 0 mos
Created a matching roll up banner and yard sign for a fictional community workshop. I set the artwork to the stand’s actual dimensions and kept key text inside the safe area. Delivered print-ready PDFs in CMYK and a PNG preview. ⭐⭐⭐⭐⭐ Both pieces looked like one campaign, and the sizes were right the first time. Communication was clear and I knew what to expect at each stage.
Outdoor Billboard Layout, Fictional Local Service Brand
Sep 2026 - Present • 1 mo
Designed a large-format billboard concept for an imagined plumbing service, with a short message and a clear contact line for drivers. Built to scale in Illustrator and exported at a scaled-down proof size for review. This was a practice brief, not a live placement, so no real-world results are claimed. ⭐⭐⭐⭐⭐ The message was simple and bold, and the phone number was easy to spot. The layout was ready to hand to our print vendor.
Storefront Sign Concept, Neighbourhood Bakery
Sep 2026 - Present • 1 mo
Self-initiated concept for a fictional bakery that needs a storefront sign readable from across the street. I designed the main fascia sign and a matching A-frame sign in Adobe Illustrator, with high-contrast type chosen for viewing distance. Delivered vector files with outlined fonts, plus an in-place mockup for review. ⭐⭐⭐⭐⭐ The sign was easy to read from the road, and the mockup helped me picture it before printing. The files went to my printer with no corrections.