
Caroline German
Content Creator
Skills

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Work experience
Content Creator
Retail • Full-time
Nov 2023 - Present • 3 yrs
- Developed and implemented a strategic 1-month content plan for Growell Grocer, Growell Bistro, Winestop, Core and Court, Ceremonial Club, and Pro Shop by CNC - Executed end-to-end social media strategies for 7 brands, aligning content with brand identity, campaign objectives. - Created and edited high-quality content for multiple social media platforms (Instagram, TikTok) - Develop and coordinate content briefs for social media with graphic design teams - Assisted in the production of high-quality visual assets - Managed daily social media operations, including content scheduling, caption writing, and basic community engagement. - Prepared and delivered monthly social media performance reports, analyzing content performance, engagement metrics, and audience growth to support data-driven improvements.