c
carlotabeek

Carlota B

@carlotabeek

Graphic Designer and Art Director

Venezuela
Spanish
About me
I am a Graphic Designer and Art Director specialized in transforming brand objectives into impactful visual identities. I have extensive experience in agency environments managing high-volume creative excellence under pressure. My 360° approach includes leading design teams to drive brand consistency across platforms, from UI/UX web development to packaging and OOH.... Read more

Skills

c
carlotabeek
Carlota B
Offline • 

See my services

Logo Design
I will design a modern brand identity system

Work experience

Head of Design

Marketing

Jul 2023 - Present3 yrs 1 mo

Creative Art Director & Head of Design specializing in translating brand strategies into high-impact visual identities. Experienced in fast-paced agency environments, managing multi-client portfolios and delivering creative excellence under high volume and tight deadlines. Core Focus & Capabilities: • 360° Creative Leadership: Mentoring and directing design teams to build cohesive brand systems across UI/UX web design, physical packaging, stationery, and OOH media. • Strategic Rebranding: Proven track record in modernizing legacy brands and building new identities for demanding industries (Healthcare, Veterinary, Automotive, and FMCG). • End-to-End Execution: Blending high-level art direction with hands-on final artwork production and comprehensive brand guideline development to ensure top quality from concept to delivery.