I will develop custom food formulations, recipes and product formulas

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Russel Paul

About this gig

Is your food product idea difficult to formulate, inconsistent, costly, or not performing as expected?


I help food brands, manufacturers, startups, and entrepreneurs develop and improve food products with practical, customized formulations.


What I Offer

Custom food formulation

Recipe & product development

Ingredient selection & optimization

Formula scaling and adjustment

Existing formula improvement

Cost optimization

Texture, taste & stability improvement

Ingredient alternatives


What You Get

Customized formulation

Ingredient percentages

Formulation calculations

Ingredient recommendations

Formula optimization

Clear technical documentation


How It Works

  • Share your product idea product type, ingredients, target properties, cost goals and requirements.
  • I develop or optimize the formula according to your specifications.
  • Receive your formulation in a clear, organized format for your product-development process.


Ideal For

Food startups, manufacturers, private-label brands, restaurants, entrepreneurs, product developers, and businesses improving existing products.


Have a food product in mind? Send me your requirements before ordering.

Get to know Russel Paul

Russel Paul

Professional Product Formulation Expert RD and Recipe Development

  • FromUnited States
  • Member sinceSep 2026
  • Languages

    English, Spanish, French, Italian, German, Portuguese
Having trouble creating a reliable, effective, and production ready product formula? With 20+ years of hands on experience in product formulation and research & development, I help startups, entrepreneurs, and established brands turn ideas into high quality products. I offer custom formulation, recipe development, ingredient selection, formula optimization, product improvement, and R&D support. Every project is tailored to your specific product goals, budget, and target market, with a strong focus on quality, consistency, scalability, and practical results.