Cole Justice

AI Video Specialist

Novaplus • Freelance

Jan 2024 - Dec 2024 • 11 mos

As an AI Video Specialist, I create high-impact, AI-powered video content designed for e-learning, digital marketing, and modern content platforms. Using advanced tools like Kling, HeyGen, Runway, Pika, Synthesia, and Higgsfield, I transform ideas into visually engaging stories that capture attention and drive measurable engagement. My focus is on blending creativity with strategy to produce content that performs across multiple platforms. I develop AI-generated videos for educational content, explainer videos, short-form social media, and brand campaigns. A major part of my work involves producing kids’ e-learning videos, combining storytelling, animation, and AI avatars to make complex topics simple, engaging, and easy to understand. I also integrate voice technology like ElevenLabs to deliver natural, expressive, and age-appropriate narration. My workflow includes concept development, scriptwriting, prompt engineering, AI scene generation, visual enhancement, and post-production. I refine every project using tools such as CapCut, Adobe Premiere Pro, and After Effects to ensure smooth pacing, strong visuals, and high-quality sound optimized for platforms like YouTube, TikTok, Instagram, and LMS systems. Through this role, I’ve helped brands, educators, and startups scale content production, improve engagement, and create standout AI video content in competitive digital environments.

AI Video Creator

NEXTGEN • Freelance

Sep 2022 - Oct 2023 • 1 yr 1 mo

As an AI Video Creator, I specialize in producing cinematic AI content for brands, creators, and digital marketers using advanced generative tools such as Seedance, Veo3, Kling, Runway, and other AI production platforms. My work focuses on transforming creative ideas into engaging visual stories designed for social media, marketing campaigns, product promotion, and brand storytelling. I create high-quality AI generated visuals for reels, short form content, social media ads, promotional media, and cinematic storytelling projects. Using AI video generation technology, I develop visually appealing scenes that help businesses capture audience attention and increase engagement online. My workflow includes concept development, prompt design, cinematic scene generation, AI visual enhancement, editing, and final optimization for platforms like Instagram, TikTok, YouTube Shorts, and digital marketing channels. I also focus on AI storytelling techniques that combine cinematic visuals with modern creative direction to produce unique content that stands out in crowded digital spaces. This experience has allowed me to work on multiple AI video projects including brand promotion, creative storytelling, digital advertising content, cinematic AI trailers, and social media marketing visuals. I continuously explore new AI tools and creative workflows to deliver modern, engaging, and professional AI generated content for online audiences.

Senior AI Video Producer

CreativePulse • Freelance

Jan 2021 - Aug 2021 • 7 mos

At CreativePulse I led AI-powered video campaigns for tech startups and lifestyle brands. I used platforms like Higgsfield, Sora, Pika Labs, and Synthesia to generate hyper-realistic scenes and avatars. My work included creating high-converting social media ads, faceless AI explainers, and demo reels. For example, I scripted and produced a series of 30-second TikTok ads featuring AI avatars that boosted product sales by 150%. I also produced interactive Instagram Stories and Facebook video ads that used trendy filters and UGC-style elements, helping clients grow their Instagram followers and engagement. My approach was highly collaborative: I researched target audiences and tailored the content to each platform’s format (vertical videos for TikTok/Reels, square for Instagram feeds). I wrote strong hooks and used data-driven CRO techniques (A/B testing of captions and CTAs) to maximize retention. I often combined AI footage with live-action stock clips to enhance realism. In addition to ads, I created AI-animated tutorial videos and corporate training content: these included voice-synced avatar presentations and motion graphic explainers for SaaS companies. Throughout my tenure, I delivered over 60 polished AI video projects, always iterating based on analytics. The results included 3× higher watch-time and doubled click-throughs on ad campaigns. This role taught me how to scale AI video production while maintaining a high standard of creativity and performance optimization.