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connie_linares

Connie Linares

@connie_linares

Marketing Operations Consultant and Project Manager

Mexico
Spanish, English
About me
I help businesses improve workflows, organize operations, and bring more structure and visibility into day-to-day execution. My background includes marketing operations, project coordination, reporting, workflow optimization, and cross-functional collaboration across corporate and agency environments. I can support process organization, task management, operational reporting, workflow documentation, capacity planning, and project coordination using tools like Asana, ClickUp, Power BI, and Excel. Detail-oriented, proactive, and focused on creating efficient and scalable processes.... Read more

Skills

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connie_linares
Connie Linares
Offline • 
Average response time: 1 hour

See my services

Project Management
I will optimize your workflows and business operations
From$35 / projectMore details

Work experience

Accenture

Marketing Operations & Project Management Specialist

Accenture • Full-time

Jun 2021 - Feb 2026 • 4 yrs 8 mos

Played a key role in marketing operations, project delivery, and financial governance across global marketing portfolios, supporting high-volume campaign execution and MarTech initiatives. * Led end-to-end marketing project delivery across global teams, improving coordination and execution * Set up and optimized workflows, intake processes, and capacity planning systems to help teams manage high-volume campaign delivery more efficiently * Built reporting dashboards (Power BI) to give teams clear visibility into performance, workload, and delivery timelines * Supported financial planning and forecasting processes, improving reporting efficiency by 59% * Contributed to MarTech integration initiatives, aligning stakeholders, timelines, and dependencies * Helped streamline cross-functional collaboration, reducing bottlenecks and improving delivery consistency across teams

Campaign Coordination & Client Management - Latam Digital Marketing Agency

Agency • Full-time

May 2019 - Nov 2020 • 1 yr 6 mos

Managed marketing campaigns and client relationships for B2B and B2C accounts, supporting planning, execution, and performance optimization across multiple projects. * Coordinated campaign planning, timelines, and deliverables, ensuring alignment across creative, media, and analytics teams * Translated client objectives into structured briefs, priorities, and actionable plans to support smooth execution * Managed stakeholder communication, improving clarity, expectations, and delivery across multiple concurrent projects * Analyzed campaign performance and provided data-driven recommendations to optimize results and improve efficiency * Selected as a consultant for a Google Ads program, advising small businesses on campaign structure, performance, and optimization best practices

Nestlé

Sales Operations & Financial Analysis

Nestlé • Full-time

May 2016 - Oct 2017 • 1 yr 5 mos

Supported sales operations and financial analysis processes, improving visibility, control, and performance tracking across commercial activities. * Analyzed sales budgets and profit margins, providing insights to improve financial visibility and support decision-making * Maintained audit compliance by ensuring accurate control processes, documentation, and reporting standards * Implemented and managed sales incentive control processes, improving transparency, tracking, and governance