With over 400 million members and 4 million company pages, LinkedIn is the world's biggest professional and trending social network and fast becoming a mandatory tool for companies who want to promote their products/services and connect with their audience.
Home & small businesses have a huge opportunity to boost their visibility and sales by creating a LinkedIn Company Page and engaging followers.
The aim of creating a Company Page is to raise brand awareness, connect with your audience, and educate potential customers on your products and services. Any B2B company that is looking to connect with industry professionals and generate leads should be using this tool.
Your business can´t afford to overlook LinkedIn because:
- LinkedIn Company ages are free!
- This is a great way to drive traffic to your website.
- You can create a community surrounding the products and services that you offer.
- The increased business lead generation will boost your sales.
If you haven’t already set up your company page, you should do so now.