
Dallin C
Digital Marketer
Skills

See my services

Work experience
Digital Marketing Specialist
Lifetime Products • Full-time
Aug 2024 - Present • 2 yrs
• Manage the company-wide product reviews program, responding to customer reviews and resolving concerns to strengthen brand trust. • Lead the Influencer & UGC program, collaborating with content creators and producing assets used in paid advertising campaigns. • Analyze competitor reviews and customer sentiment to identify product issues and provide actionable insights to design, engineering, and R&D teams. • Direct the consumer insights program by coordinating product seeding campaigns to collect early-stage product feedback and drive initial sales. • Assist with public relations efforts and coordinate cross-functionally with engineering, sales, customer service, and R&D.