Dami

Brand Identity Designer — logos, colors, typography, brand systems

Apple • Freelance

May 2024 - Present • 2 yrs 3 mos

I create distinctive and memorable brand identities that bring ideas to life through logos, color systems, typography, visual direction, and cohesive brand assets. Using a combination of traditional graphic design principles and AI-assisted creative exploration, I develop visual identities that are both visually compelling and strategically purposeful. I explore multiple concepts, styles, and creative directions before refining the strongest ideas into a consistent brand system. My work focuses on creating identities that communicate a brand's personality, values, and story while maintaining a professional and recognizable visual presence across digital and print platforms. Logo & symbol design Color palette development Typography systems Brand guidelines Visual identity systems Social media branding Marketing & promotional assets AI-assisted visual concept development Creative direction

UI Visual Designer — interfaces, websites, apps, visual systems

Dell • Freelance

Mar 2024 - Present • 2 yrs 5 mos

I design clean, engaging, and visually consistent user interfaces for websites, mobile apps, and digital products. My focus is on creating interfaces that combine strong visual design with intuitive user experiences. I use typography, color, layout, imagery, and AI-assisted creative exploration to develop modern interface concepts and visual systems. I experiment with different design directions and transform ideas into polished digital experiences that are both attractive and easy to navigate. My goal is to create interfaces that look distinctive, communicate clearly, and make digital products more enjoyable to use. Website UI design Mobile app interfaces Landing page design Dashboard design Design systems Typography & color systems Wireframes and visual concepts Responsive design AI-assisted UI exploration Interactive prototypes

Graphic Designer — SaaS, AI & Technology

Fiverr • Freelance

Feb 2023 - Present • 3 yrs 6 mos

Lead visual design projects for SaaS products, AI platforms, technology services, and digital marketing campaigns. Develop creative concepts and visual assets for websites, product launches, social media, email campaigns, advertisements, presentations, webinars, blogs, case studies, and sales materials. Collaborate with marketing, product, engineering, and sales teams to understand complex software and AI products and translate their functionality into simple, engaging visual communication. Create product illustrations, infographics, diagrams, workflow graphics, feature visuals, data visualizations, and explainer materials that help both technical and non-technical audiences understand product benefits. Develop and maintain visual identities, including typography, color systems, layouts, iconography, imagery, illustration styles, and reusable design components. Ensure creative output remains consistent across multi Delivered more than 100 digital and print design projects across technology, SaaS, digital services, and marketing initiatives. Contributed to approximately 30% growth in social media engagement through improved visual storytelling and more consistent creative execution. Developed reusable marketing templates that reduced repetitive design work and improved campaign production speed. Supported branding and visual identity projects that helped technology-focused businesses establish stronger and more professional market positioning. Designed presentations and sales collateral that helped communicate technical products and services more clearly to prospective customers. Created cohesive visual campaigns for product launches, ensuring consistent messaging across multiple marketing channels. Improved internal design organization by creating structured libraries for templates, brand assets, source files, and reusable creative resources. Maintained a strong record of delivering projects on time while managing competing priorities and stakeholder requirements.