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Daniel Lawson
@daniel_lawson34
MailerLite Expert Ecommerce Email Marketing and Automation Specialist
Nigeria
English, Spanish, French
About me
Welcome! I am a certified MailerLite email marketing automation expert dedicated to helping e-commerce stores, brands, and creators skyrocket their sales. If your holiday emails are landing in the spam folder, I will fix your technical domain authentication (SPF, DKIM, DMARC) to guarantee high inbox deliverability. I specialize in building high-converting MailerLite automation flows, including abandoned cart recovery, welcome sequences, and newsletters that turn subscribers into loyal buyers. Let’s grow your business together!
Skills
Daniel Lawson
Offline •
See my services
Email Platform Support
I will fix shopify mailerlite two way sync, list hygiene and deliverability
Work experience
Email Marketing Automation Specialist
Conversion Digital • Self-employed
Jan 2024 - Present • 2 yrs 8 mos
I architect high-converting MailerLite e-commerce email flows that maximize customer lifecycle value. My day-to-day work centers on mapping behavioral automation workflows, including multi-stage abandoned cart recovery, browse abandonment sequences, and post-purchase upsell campaigns for global brands. I continuously split-test copy, design high-converting pop-up forms, and analyze deep engagement metrics to ensure maximum return on investment for scaling online stores during peak seasonal sales.
MailerLite Technical Consultant
Remote Freelance Paralegal | Confidential Law Firm • Freelance
Jan 2022 - Dec 2023 • 1 yr 11 mos
I resolved critical email deliverability issues, domain verification failures, and spam box complaints for international e-commerce merchants. My primary responsibilities involved auditing DNS settings to properly configure and authenticate SPF, DKIM, and DMARC records to align with Google and Yahoo sender guidelines. I successfully helped brands repair poor sender reputations, monitor blacklists, and ensure their seasonal marketing campaigns consistently bypassed spam filters to land directly in the primary inbox.
