Idowu Deborah

Amazon Kindle Book Marketing Specialist

Mar 2023 - Present • 3 yrs 3 mos

Provide strategic marketing services for authors and publishers to increase the visibility and reach of Amazon Kindle books. Specialize in Amazon KDP marketing, book launch strategies, keyword research, category optimization, metadata optimization, and promotional campaign planning. Help clients improve book discoverability, attract the right audience, and build long-term marketing strategies that support sustainable sales growth. Assist with optimizing book titles, subtitles, descriptions, backend keywords, and Amazon categories while offering guidance on audience targeting and promotional opportunities. Focus on ethical marketing practices that align with Amazon's policies and support authors in maximizing the potential of their Kindle publications.

Udemy Course Growth Expert & Digital Marketing Specialist

Jan 2022 - Present • 4 yrs 5 mos

Helped Udemy instructors increase course visibility, student enrollments, and sales through strategic course marketing and optimization. Specialized in improving course discoverability using keyword research, SEO, competitor analysis, and promotional campaigns. Developed customized growth strategies to attract targeted learners, optimize course landing pages, and increase conversion rates. Assisted instructors with course launches, audience engagement, coupon marketing, email campaigns, and long-term enrollment growth. Focused on data-driven marketing techniques to improve course rankings, organic reach, and overall revenue while maintaining compliance with Udemy's policies.